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Welcome to Phoenix SPI

The challenge of obtaining reliable readings of audience perceptions has never been so important to organizations of every description. A lot is at stake: relevance, effectiveness, credibility, competitiveness – and much more.

Getting what you do right is often a matter of perspective – knowing how your products, programs or issues are viewed by key audiences and responding from an informed strategic perspective of your own. Phoenix is in the business of harnessing the power of strategic perspectives on your behalf.

Building on a strong record of success in serving the public, private and not-for-profit sectors, Phoenix team members empower clients with actionable strategic interpretation grounded in sound research, careful attention to detail and thoughtful analysis.

We believe in the need for hands-on involvement by senior researchers at every stage of project fulfillment. By striving to acquire detailed knowledge of each client’s mandates, issues and communities of interest, Phoenix professionals are noted for building strong client relationships.

We invite you to explore this site, and look forward to working with you!

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Public opinion research?

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Phoenix SPI